Coke and pepsi learn to compete in india case study solution

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Coke and pepsi learn to compete in india case study solution

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It is often referred to as the "Rez" by itsresidents. A drive along a reservation highway at night however, reveals the lights from the many otherwise unseen homes that have electric lights glowing brightly, like freshly fallen stars across the land and out to the horizon.

Coke and pepsi learn to compete in india case study solution

What is the correct spelling for the name of the tribe, Navaho or Navajo? Both spellings have been used in the past. The tribe uses "Navajo" as the official spelling. The "j" is pronounced as an "h", as in Spanish.

If you are doing research, it is important to understand that much work, especially early records, was done using the "h" spelling. Only by searching both spellings can all references be discovered. An Athabascan speaking people inhabited northern New Mexico.

Some turned to farming and a pastoral lifestyle, while others remained raiding nomads who lived off the land. The farmers and herders eventually became the ancestors of today's Navajos while the remainder evolved into the many Apache tribes of Arizona and New Mexico and the Athabascan speaking peoples of northern Mexico.

When new cultures and peoples are contacted, explorers typically ask someone else what the "new" people are called. Thus, most American Indian tribes have been called by what someone else named them. The word "Navajo" has linguistic roots with the Pueblo Tewa People, who the Spanish encountered first.

The earliest Spanish record of the Navajo people in refers to them as the "Querechos". This is of unknown origin. Inrecords show the Navajos as the "Apaches de Navaju'. Most English speakers initially mispronounce the name because they try to end the word with a long vowel sound, typical to English.

The pronunciation "Din-Eh" is more correct, which probably accounts for the use of "Dineh" in many texts.

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While we are speaking of names, How did Canyon DeChelly come to be pronounced "day shay"? This arose from a corruption of the Navajo word for the canyon "tseyi" say-ee. The Spanish added "Canyon De" in front of their spelling for tseyi which ended up as "chelly" pronouncing it as "shay ee", with two "L's" sounding like a "y".

English speakers retained the Spanish spelling and pronunciation, changing neither to match the phonics of this language. Thus, tourists, newscasters and weather reporters continue to refer to the region as "Canyon de Chelly rhymes with "jelly" on national radio and television.

Mis-spellings continue to be perpetrated. On the way to Spider Rock, I noticed a hand painted sign on the right of the road marking "Tseyi" overlook.

At the overlook itself, both the older "Tsegi" spelling and more correct "Tseyi" spelling were used in plaques on the wall.

Something is going on, but it is hard to say what. In the worst case, someone stole a sign. In the best, maybe the NPS is starting to make some long needed changes!

Who lives on the Navajo Nation besides the Navajo People? They work primarily in professional occupations where there are not yet enough qualified Navajos workers to meet the need.

What is now known to be the Four Corners has been Navajo Land with the first written history of the area in the late 's. Because of the encroaching European immigrants, much of the land was lost from the American Indian Tribes, eventually a small portion was set aside for them to live on.

Laws at the time, prohibited the residents from leaving these areas. In effect, the reservations were little different in many people's minds than large prison camps.

When full citizenship was finally granted to all American Indians, the Tribal members gained the right to travel anywhere in the United States. After Tribal government was firmly established, there was a push to gain statehood for the region as the fifty-first state.

It was then that the term Navajo Nation came into widespread use.

Coke and pepsi learn to compete in india case study solution

Because of this history, the use of the word "reservation", or "Rez" for short, can evoke images for some, that bring out bitter memories. Not all American Indians resent the use of the word "Rez" or "Reservation.

In the vernacular of this decade, "Navajo Land" and "Navajo Nation" are much more "politically correct" terms than "Rez" and reservation.Taipei, Nov.

15-Several foreign airlines, including Cathay Pacific, Cathay Dragon, AirAsia, AirAsia X and Philippines AirAsia, began offering early check-in service Thursday at the Taipei.

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